Topic to Expand

Business

• Tracking/Metrics/Dynamic Adjustment
• ATU and Source of Awareness Tracking
• Media Asset Version Management
• Media Buy: Schedule, Lead times, channel buying agency connections
• Video: Director Connections, Location w/ seasonality, length edits
• Print: Layouts, Reach, Readership
• Call Center and Scripts
• Plan of Action Cycle Management
• Campaign Management
• Cost per exposure/Exposure to Awareness/to purchase
• Stopping Power of Graphics and Headline Layouts
• Message Persuasion Power by Segment
• Branding
• Revenue to A&P
• Margin Management
• COGS to feature impact on purchase/retention
• Purchase Cycle/Repeat Rate
• Full Supply Chain Status
• Fixed Asset Utilization Rates, Breakpoints & Max
• Ingredient Risk and cost trends
• Digital Assets Development & Placement
  • Programmatic
  • Build a Landing Page

Information Technology

• SEO
• Mobile: Platform/Carrier, Responsive Design, Geofencing, targeting
• Browser compatibility with Digital Deployment, especially internationally
• Front-end: CSS/HTML/JS/UI-UX Impacts
• Host-Client: APACHE/NGNIX
• Containers: Docker
• Back-end: PHP/SQL
• Load Balancing:
• After your are at the site put this/wp-login.php

Learn More - Business Chapter Index